Collateral & Editorial Design


Enhance the Pegasus World Cup brand concept by developing a consistent campaign with brand guidelines through a variety of platforms, from booklets to elevator wraps.


MORE INFO
The Pegasus World Cup, by The Stronach Group. In just three short years it has captured the attention of the racing industry, celebrities and fans around the world. Pegasus World Cup surpassed the Dubai World Cup as the richest horse race in the world for the year 2017 & 2018.


CREDITS 

Agency: Character NYC

Creative Director: David Wilson

Designer: Nicole Soto



PEGASUS WORLD CUP/ 2020

Horseman Booklet 

Event, Marketing & Branding

Creative Director: David Wilson

Senior Designer: Nicole Soto



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